GREAT THINGS CAN COME IN SMALL,
HYBRID PACKAGES
PRIUS C WAS CREATED WITH THE BIG CITY IN MIND.
As the smallest member of the Prius family, the new 2018 Prius c makes the most out of every
situation. Its low centre of gravity design and 9.6 metre turning circle not only deliver agile and
responsive handling but also make parking in the most challenging of spaces incredibly easy.
With its combined fuel efficiency rating of 5.1 L/100 km, you can make short work getting to
any destination. Complementing its refreshed sleek design is a sporty and versatile interior with
smart tech and eye-catching details that will give you a stylish look that’s all your own. Whether
you’re heading out for a night of fun or you’re configuring the seats to transport all of your
gear, Prius c will alwa ys make the most out of any situation. Best of all, knowing that over
85% of Toyotas sold in Canada in the last 20 years are still on the road today13 means you can
rely on discovering the city with the Prius c for years to come.
2
Prius c w/Upgrade Package shown in Moonglow. FRONT COVER Prius c Technology shown in Clear Emerald Pearl.
FEATURES
Display Audio System4 w/available Navigation5
Multi-Information Display w/ECO Monitor
Available Touch Tracer Display
Backup Camera
COMFORTABLY
DO IT ALL
4
Push Button Start/Smart Key System
Available Heated Front Seats w/SofTex® Trim
60/40 Split Rear Seats
Available Power Moonroof
Power Adjustable Heated Mirrors
GET THE MOST OUT OF EVERY DRIVE.
Your world is full of possibilities, so get comfortable as you explore them all with the 2018 Prius c. With its 5-door
access and 484 litres of cargo space (behind rear seats), Prius c is flexible and versatility enough to accommodate
all of your plans. The spacious interior is tailored around what is important to you with smart accents and premium
materials that ensure you and your 4 passengers always travel in comfort and style. And its long list of innovative
technology lets you stream your favourite playlist, connect with friends, find destinations, and even monitor your
driving and fuel consumption habits.
MORE EFFICIENCY MEANS
MORE FUN
ENERGY MONITOR Learn how
to optimize your efficiency. The
energy monitor screen displays
how the hybrid system works
in real time. It shows you how
Prius c always employs the
most efficient source of power.
6
Prius c Technology shown in Clear Emerald Pearl.
EV/ECO MODE Take charge
and pick your perfect drive mode.
Prius c’s EV Mode enables electric
driving for up to a kilometre when
travelling below 40 km/h.
ECO Mode limits the operation
of the climate control and adjusts
throttle input to help maximize
fuel economy and give you more
moments from each kilometre.
ECO SAVINGS Provides current
fuel cost as well as savings
information. Just enter the
fuel cost amount at the time of
refueling in order to see cost
information. For fuel savings,
enter a prior mileage amount
and see current savings
information.
SAFETY BY DESIGN
WE ALL DESERVE TO
ARRIVE SAFE
At Toyota, we believe that no matter what the destination,
everyone deserves to arrive safely. That’s why we created
Toyota Safety Sense™ (TSS)9 – an advanced suite of innovative
safety features designed to help protect drivers, passengers,
pedestrians (TSS-P only) and people in other vehicles from
harm. TSS is comprised of active features such as Pre-Collision
PRE-COLLISION SYSTEM10 Provides collision avoidance or collision mitigation support
in speed ranges where frontal collisions are likely to occur.
System (PCS),10 Lane Departure Alert (LDA)11 and Automatic
High Beams (AHB)12 and are standard on virtually all models.*
9 Airbags1
LANE DEPARTURE ALERT11 Alerts you if you start to drift out of your lane when visible
lane markings are detected.
have helped prevent crashes and protect people.
8
*By Autumn 2017
Toyota Star Safety SystemTM
Driver & Front Passenger Whiplash-Injury-Lessening Seats
TSS represents the latest milestone in our long history of
creating advancements and innovations in safety that
STANDARD FEATURES
AUTOMATIC HIGH BEAMS12 Designed to detect oncoming and preceding vehicles’
lights and depending upon the circumstances, Automatic High Beams can switch
between high and low beams for you.
Tire Pressure Monitoring System
Vehicle Proximity Notification System
Prius c Technology shown in Absolutely Red.
6.1” Touch Panel Display Audio,4 AM/FM/CD Player
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6.1” Touch Panel Display Audio4 w/Navigation,5
AM/FM/CD Player
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SiriusXM® Satellite Radio, Gracenote® Album Cover Art
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USB Input Port, Auxiliary Input Jack, Bluetooth®3
Hands-Free Phone Connectivity/Wireless Audio
Streaming/Phone Book Access
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ENGINE
LED Headlamps
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Type
LED Tail Lamps
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LED Fog Lamps
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1.5 Litre, 4-Cylinder, DOHC, 16-Valve, Variable Valve
Timing w/intelligence, Atkinson Cycle, EV/ECO Modes
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SAFETY
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4-Speakers
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6-Speakers
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Steering Wheel Bluetooth®3 & Audio Controls
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Backup Camera
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4.2” TFT Multi-Information Display
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Toyota Safety SenseTM (TSS-C)9 –
includes Pre-Collision System (PCS),10
Lane Departure Alert (LDA)11 &
Automatic High Beam (AHB)12
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Cabin Air Filter, Rear Seat Heater Ducts
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Driver & Front Passenger Airbags (SRS)1
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Power Door Locks
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Driver’s Knee Airbag (SRS)1
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Power Windows w/Driver Side Auto-Up/Down
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Front Seat-Mounted Side Airbags (SRS)1
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Touch Tracer Display
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Front Seat Cushion Airbags (SRS)
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Push Button Start
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Front & Rear Head/Side Curtain Airbags (SRS)1
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Smart Key System (Driver Door Handle Touch
Lock/Unlock Sensor)
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Driver & Front Passenger Whiplash-Injury-Lessening Seats
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Tire Pressure Monitoring System
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Cruise Control
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Tonneau Cover
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Synthetic Leather Instrument Panel
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SEATING & TRIM
Front Bucket Seats w/Fabric Seat Material
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Heated Front Seats w/SofTex® Trim
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Driver & Front Passenger Seats w/Recline,
Fore/Aft Adjustments
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Driver Seat Cushion Height Adjustment
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60/40 Split Rear Bench Seat w/Fold-Down Seat Back
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All-Position Vertically Adjustable Headrests
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EXTERIOR
Power Moonroof
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Rear Spoiler
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Front Lower Bumper Spoiler
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Front & Rear Splash Guards
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Front Skid Plate
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Rear Skid Plate
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Body Side Mouldings
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Wheel Arch Mouldings
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Unique Front & Rear Bumper
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Heated, Power Adjustable Mirrors
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Intermittent Front Wipers
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Variable Intermittent Front Wipers
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10
Visit toyota.ca for full Features & Specifications.
EXTERIOR COLOUR
INTERIOR COLOUR
PRIUS c
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Hybrid System Net Power
Net HP: 99 hp (74 kW)15
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HV Battery
Sealed Nickel-Metal Hydride
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082 MOONGLOW (A,B,C)
1F7 CLASSIC SILVER METALLIC (A,B,C)
(A) LIGHT GREY
FABRIC
(B) LIGHT GREY
PREMIUM FABRIC
PRIUS c TECHNOLOGY
1G3 MAGNETIC GREY METALLIC (A,B,C)
209 BLACK SAND PEARL (A,B,C)
(C) BLACK SofTex®
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LED Brake Lamps
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Integrated Regenerative Braking System, Electronically
Controlled Hydraulic Braking System
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Steering
Electric Rack & Pinion w/Variable Power Assist
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Wheels & Tires
15” Steel Wheels w/Full Wheel Covers
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15” Aluminum Alloy Wheels, Wheel Locks
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P175/65R15 All-Season Tires, Temporary Spare Tire
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CAPACITIES
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Seating Capacity
5
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Cargo Capacity
litres
484
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Fuel Capacity
litres (imperial gallon)
36 (9.5)
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3 YEARS OR 60,000 KM.
This warranty includes 24 hour Roadside Assistance and other
benefits, as well as coverage of repairs on any part of the vehicle
that is defective in material or workmanship under normal use
and maintenance. Different warranties apply to original tires.
POWERTRAIN COMPONENTS
5 YEARS OR 100,000 KM.
This warranty covers repairs to powertrain components that
are defective in material or workmanship under normal use
and maintenance.
792 CLEAR EMERALD PEARL (A,B,C)
8T7 BLUE STREAK METALLIC (A,B,C)
8 YEARS OR 130,000 KM.
This warranty covers repairs to specified major emission
components that are defective in material or workmanship
under normal use and maintenance.
CORROSION PERFORATION
Brakes
Power-Assisted, Ventilated Front Discs, Rear Drums
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6-Speakers, Driver Seat Cushion Height Headrest-Vertical
Adjustments, Cruise Control, Variable Intermittent Front
Wipers, Tonneau Cover, Synthetic Leather Instrument Panel,
Rear Centre Console Box, Premium Cloth Seats, Front
Passenger Seat Back Pocket, Rear Skid Plate, Front Skid
Plate, Body Side Mouldings, Wheel Arch Mouldings,
Unique Front & Rear Bumper
588 ELECTRIC LIME METALLIC (B,C)
CHASSIS
Low Washer Fluid, Door Ajar, Driver & Front Passenger
Seatbelt Warning, Key Remind Warning Indicators
UPGRADE PACKAGE
3P0 ABSOLUTELY RED (A,B,C)
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Vehicle Proximity Notification System
AVAILABLE PACKAGE
COMPREHENSIVE COVERAGE
MAJOR EMISSION CONTROL COMPONENTS
Electronically controlled Continuously Variable
Transmission
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– No deductibles – no transfer fees
Transmission
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NEW VEHICLE WARRANTY SUMMARY
DRIVETRAIN
Air Conditioning w/Automatic Climate Control
4-Spoke, Tilt & Telescopic Steering Wheel
w/Climate Control
COLOUR SECTION
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Star Safety SystemTM – includes
Vehicle Stability Control (VSC),6
Traction Control (TRAC), Anti-lock Brake System (ABS),
Electronic Brake-force Distribution (EBD), Brake Assist (BA)7
& Smart Stop Technology (SST)8
COMFORT & CONVENIENCE
MECHANICAL
Prius c
Technology
Intermittent Rear Window Wiper/Washer
Prius c
Prius c
Technology
ENTERTAINMENT & CONNECTIVITY
EXTERIOR (cont’d)
Prius c
INTERIOR
Prius c
Technology
Prius c
SELECT FEATURES
FUEL CONSUMPTION RATING
2
City/Highway/Combined L/100 km
mpg (imperial gallon)
4.9/5.5/5.1
58/51/55
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GENUINE ACCESSORIES
Toyota’s Genuine Accessories are custom designed and
built to fit your specific Toyota vehicle and are backed
by a Toyota Warranty. For a complete list of vehicle-specific
accessories, visit accessories.toyota.ca or your local Dealer.
Body Side Mouldings
Cargo Liner
Cargo Net
Paint Protection Film
Rear Bumper Protector
Side Window Deflectors
Tub Style All-Season Floor Mats
Not all exterior and interior colour options are available for every model.
Visit toyota.ca or your Dealer for details on colour configurations.
5 YEARS/UNLIMITED DISTANCE.
This warranty covers any sheet metal found, under normal use,
to have developed a perforation from corrosion due to defects
in material or workmanship.
HYBRID-RELATED COMPONENTS†
8 YEARS OR 160,000 KM.
This warranty covers repairs to hybrid-related components that
are defective in material or workmanship under normal use and
maintenance.
DISCLAIMERS
(1) All Toyota vehicles shown in this brochure have Supplemental Restraint Systems (SRS). For important safety information about the
Supplemental Restraint System in a particular vehicle, please see the Owner’s Manual or contact your local Toyota Dealer. (2) Fuel
efficiency estimates were determined using approved Government of Canada Test Methods. Actual fuel consumption will vary based
on driving habits and other factors. (3) Do not use the hands-free phone system if it will distract you. A compatible Bluetooth®-enabled
phone must first be paired. Phone performance depends upon software, coverage and carrier. (4) Driving while distracted can result in
loss of vehicle control. Always drive safely, obey traffic laws and focus on the road and traffic conditions while driving. (5) Availability and
accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on
information provided. Services and programming subject to change. Services not available in every city or roadway; updates may be
available at an additional cost from your Dealer. (6) Vehicle Stability Control (VSC) is an electronic system designed to help the driver
maintain vehicle control under adverse conditions. It is not a substitute for safe driving practices. Factors including speed, road conditions
and driver steering input can all affect VSC system effectiveness. (7) Brake Assist is designed to help the driver take full advantage of
the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper brake-system
maintenance and tire and road conditions. (8) Smart Stop Technology operates only in the event of certain simultaneous brake and
gas pedal applications. When engaged, the system will reduce engine power to help the brakes bring the vehicle to a stop. Factors
including speed, road conditions, and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe
and attentive driving and does not guarantee instant stopping. (9) Drivers should always be responsible for their own safe driving.
Please always pay attention to your surroundings and drive safely. Depending on the conditions of roads, vehicles, weather, etc., the
TSS systems may not work as intended. (10) The TSS Pre-Collision System is designed to help avoid or reduce the crash speed and
damage in certain frontal collisions only. It is not a substitute for safe and attentive driving. System effectiveness depends on many
factors, such as speed, driver input and road conditions. (11) Lane Departure Alert is designed to read lane markers under certain
conditions and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute
for safe and attentive driving. (12) Automatic High Beam system operates at speeds above approximately 34 km/h. Factors such as
a dirty windshield, variable weather, lighting conditions and hilly terrain will limit effectiveness, requiring the driver to manually turn
it off. (13) Based on IHS Automotive Canadian Vehicles in Operation and New Registrations MY 1997-2016 as of June 30, 2016. Actual
longevity of any vehicle will vary based upon operating conditions. (14) The maximum output indicates engine plus HV battery output.
(15) ®Aeroplan and the Aeroplan logo are registered trademarks of Aimia Canada Inc.
Includes: HV Battery, Battery Control Module,
Hybrid Control Module and Inverter with Converter.
†
TEST DRIVE AND EARN
AEROPLAN® MILES TODAY
You can earn Aeroplan®15 Miles when
you purchase, test drive, or service
your vehicle at a Toyota Dealership.
Speak to your Dealer for full details.
Details on the above features can be found in the Owner’s Manual or contact your local Toyota Dealer.
●=
Standard
●=
Optional
– = Not Available
Toyota Canada Inc. Every effort has been made to ensure the specifications and equipment shown are accurate based on information
available at time of printing. In some cases, certain changes in production capacity, standard equipment, options or product delays may
occur which would not be reflected in this brochure. Toyota Canada Inc. reserves the right to make these changes without notice or
obligation. The Toyota website toyota.ca – or your Toyota Dealer is your best source for up-to-date information.
FPO
XXXXXX
PRIUS c
PRIUS
PRIUS PRIME
PRIUS v
YARIS HATCHBACK
YARIS SEDAN
COROLLA
COROLLA iM
AVALON
86
C-HR
CAMRY
SIENNA
RAV4
HIGHLANDER
SEQUOIA
TACOMA
TUNDRA
4RUNNER
YOU CAN RELY ON EVERY TOYOTA TO GET YOU WHEREVER YOU NEED TO GO TODAY.
AND WITH OUR COMMITMENT TO SAFETY, RELIABILITY, AND VALUE,
WE’LL BE ON THE ROAD WITH YOU FOR MANY YEARS TO COME.
Toyota recognizes its duty to safeguard the environment. Please recycle.
Printed in Canada. C0002-0578E-25 14M